When you find out that someone is an accountant, it evokes certain stereotypes. [*] Adjectives like risk averse, conventional, conservative, even boring, may come to mind. Many accountants go on to become leaders of firms. Given that the stereotypical traits of accountants are inconsistent with creativity and innovation, does that make firms that have accountant CEOs less innovative?
That is the question addressed by this recent article by Jian Cao (Florida Atlantic University) and co-authors, published in the journal Research Policy (sorry, I don't see an ungated version online). They collated data from financial statements from CompuStat, and their data on the backgrounds of CEOs and other board members comes from BoardEx. Their final sample includes:
...41,020 firm-year observations from 2001 through 2018, and accountant CEOs are present in 9.8 % of the firm years.
Their main variable of interest is whether the CEO has an accounting background, which they define as:
...equal to 1 if the CEO is a CPA or has worked in accounting-related roles (including “accountant,” “accounting,” “controller,” or “audit” in the job title) and 0 otherwise...
The main outcome measures (as proxies for innovation) are:
...the number of patent applications filed by each firm in each year (Patent), the number of citations subsequently received by the filed patents in each year (Citation), and the number of citations per patent (CPP).
Those output measures are the shares of patents within each "four-digit CPC technical scheme (used by the USPTO to classify patents) and year". Apparently, that deals with some bias issues in the patent data (although it isn't clear to me whether they then simply add up the shares across multiple different technical schemes, or average them, or something else). The analysis controls for a range of other CEO attributes (like tenure, age, and whether they have an MBA) and firm attributes (like board size, and various financial indicators and industry variables). Overall, Cao et al. find that:
Consistent with our hypothesis (H1), across all specifications, the coefficients of Acct. CEO are negative and significant (p-value <0.01), both statistically and economically. Model (1) implies that firms with accountant CEOs generate 46 % fewer patents... Models (2) and (3) indicate that firms with accountant CEOs are associated with fewer patent citations and fewer citations per patent. The coefficients imply that firms with accountant CEOs are associated with patent citations and citations per patent that are lower by 40 % and 27 %, respectively.
So far, so consistent with stereotypes. Next, they look at the effects on patents that are exploratory (involving new knowledge) or exploitative (involving the exploitation of existing knowledge). In that analysis, they find that:
...the coefficient on Acct. CEO is not statistically significant for the Exploitative ratio variable... and the relationship between Acct. CEO and the Exploratory ratio is negative and significant... Firms with accountant CEOs exhibit an Exploratory ratio that is 21 % lower than that of their non-accountant counterparts...
Cao et al. then look at 'innovation efficiency', in terms of the cost per patent, and find that:
...the coefficients of Acct. CEO are negative and significant, both statistically and economically. Model (1) implies that firms with accountant CEOs produce patents at an average cost per patent that is lower by $0.14 million... than the cost incurred by firms with non-accountant CEOs...
Models (2) and (3) indicate that firms with accountant CEOs are associated with lower R&D capital inputs for patents and a lower average cost per citation. The coefficients imply that accountant CEOs reduce R&D capital per patent by $0.11 million or the cost per citation by $0.09 million...
Finally, Cao et al. differentiate their results between high-growth industries and low-growth industries. The hypothesis is that industry growth moderates the effect of having an accountant CEO, and indeed that is what they find:
Results... indicate that accountant CEO–led firms are associated with lower innovation output only in low-growth industries. The coefficient on Acct. CEO across all three IO proxies... is more negative and statistically significant for low-growth industries. Accountant CEOs are significantly associated with a 61 % lower patent count, a 53 % lower citation count, and a 49 % lower citation count per patent than non-accountant CEOs whose firms operate in low-growth industries. By contrast, in high-growth industries, no coefficient on the IO proxies is statistically significant...
Results... show that, in low-growth industries, firms with accountant CEOs are associated with a smaller fraction of both explorative and exploitative patents. Still, the effect on the Exploratory ratio... is three times greater than that on the Exploitative ratio... In high-growth industries, neither coefficient is statistically significant...
...firms led by accountant CEOs exhibit greater innovation efficiency, but only in high-growth industries. The coefficient on Acct. CEO for all IE proxies... is much greater in magnitude and is statistically significant for high-growth industries. Accountant CEOs are significantly associated with a reduction of $0.19 million in R&D spending per patent, $0.17 million in R&D capital per patent, and $0.16 million in R&D spending per citation. None of the three coefficients is statistically significant for the IE proxies in low-growth industries.
Taken altogether, these results are consistent with the stereotype of the accountant CEO. Cao et al. conclude that:
...CEOs’ backgrounds in accounting shape their firms’ innovation styles and performance. Firms with accountant CEOs tend to generate lower innovation output, particularly in exploratory innovation, which aligns with the idea that accountants primarily represent the conventional personality type. Meanwhile, firms led by accountant CEOs achieve greater transformational efficiency in turning R&D investments into innovation output... Our results imply that accountant CEOs facilitate innovation efficiency in high-growth industries while constraining potentially undesirable innovation in low-growth industries.
At this point though, it is worth going back to the beginning. Where does the stereotype of the conservative accountant come from? In their background section, Cao et al. point to this 1994 book chapter by Holland et al. and say:
Holland et al. (1994) code personality types for a multitude of occupations, and the accountant stereotype aligns well with the conventional personality type in Holland’s hexagon. Conventional character descriptions include “conformity, defensiveness, inflexibility, inhibition, obedience, prudishness, and a lack of imagination” (Holland et al., 1994, p. 6).
Ok, but where is the evidence that accountants are really like that at all? Cao et al. cite four studies, all of which were published before the Holland et al. book chapter. In other words, all of the evidence that Cao et al. provide for accountants being this 'conventional character type' is all over thirty years old! Maybe that's not such a problem though, because the average accountant CEO in their sample is 53 years old, so was probably a junior accountant in the 1990s. However, the average length of 'accounting career' was only 1.26 years for the CEOs in this sample. That's hardly long enough to have much of an effect, unless Cao et al. are claiming that 'conventional character types' select into an accounting career. But what character types select into a career, but only spend 1.26 years in that career before doing something else (and becoming a CEO later)?
So, maybe the news isn't so bad for accountants after all. I'm not sure I believe this study shows quite what it purports to show. A CEO must surely spend more than 1.26 years as an accountant, before you classify them as an 'accountant CEO'. Perhaps it is instead picking up that CEOs who move quickly between positions (the average CEO tenure in the sample was 4.01 years, and statistically significantly shorter than for non-accountant CEOs) are more likely to want to invest in exploitative patents, and less willing to invest in patents overall?
*****
[*] And when you find out that someone is an economist, it also evokes certain stereotypes. I was once an accountant. Now I'm an economist. Does that evoke the intersection of those two stereotypes?







